14 best eyebrow growth serums 2024 that genuinely work, tried and tested | plmubl.com

14 best eyebrow growth serums 2024 that genuinely work, tried and tested

Full, fluffy brows that you can feather-up and laminate in place are a defining trend of the 2020s, which may explain the appetite for finding eyebrow growth serums that work.

Not all of us are naturally #blessed with thick brows and many of struggle with sparse, thin areas. Throw in overzealous waxing, tweezing, over-plucking (anyone else a ’90s baby who bought into the skinny brow trend?), and you’ve got yourself a solid case for eyebrows that are in need of some proper TLC.

SKIP TO FAQs: Do I really need an eyebrow growth serum? | How do eyebrow growth serums work? | How soon can I see results after using an eyebrow growth serum? | How to pick the right eyebrow growth serum | How to apply eyebrow growth serums.

Best eyebrow growth serums 2024 at a glance:

  1. Best overall eyebrow growth serum: Ukbrow Eyebrow Serum
  2. Best derm-approved eyebrow growth serum: Revitabrow Advanced Eyebrow Conditioner
  3. Best affordable eyebrow growth serum: The Ordinary Multi-Peptide Lash and Brow Serum
  4. Best conditioning eyebrow growth serum: RapidBrow Eyebrow Enhancing Serum

Ukbrow Eyebrow Serum

Best overall


Revitabrow Advanced Eyebrow Conditioner

Best derm-approved


The Ordinary Multi-Peptide Lash and Brow Serum

Best affordable


RapidBrow Eyebrow Enhancing Serum

Best conditioning



Meet the experts:

  • Dr Sharon Wong, a hair specialist and consultant dermatologist based in London.
  • Geeta Yadav, MD, a board-certified dermatologist

Do I really need a brow serum?

The short answer is no. “Eyebrow serums aren’t absolutely essential as there are effective alternatives such as brow pencils and microblading,” says Dr Sharon Wong, a hair specialist and consultant dermatologist based in London. “But,” she adds, “serums are an option and suitable for people who have eyebrow thinning or loss, provided that the follicles are not scarred or permanently damaged.”

“Whether you really need an eyebrow growth serum depends on your personal preferences and goals for your brows,” agrees Hoda Kiani, founder of LoveLash. “If you desire fuller, more defined eyebrows or have experienced eyebrow thinning due to factors like over-plucking, ageing, or medical conditions, an eyebrow growth serum may be worth considering.”

How do eyebrow growth serums work?

Similar to our lashes, brow hairs have their own growth cycle. Much like eyelash growth serums, eyebrow growth serums work by conditioning brow hairs and stimulating healthy hair growth. “They contain a range of ingredients which can be divided into two groups – actives that actually regrow hair and are typically medicines or drugs, and ingredients which condition and thicken existing hair, or a combination of the two,” explains Dr Sharon. “Eyebrow serums therefore work by either increasing hair growth and or making the most of the hair that is already there,” she adds. “These serums are applied directly to the eyebrows, where the active ingredients penetrate the skin and follicles to encourage thicker, stronger eyebrow hairs,” says Hoda.


13 best eyebrow gels to keep your brow hairs in place throughout the whole day (and night)

Tame ‘dem brows. 


After more brow-related content? Here’s everything you need to know about brow laminationbrow tints and microblading.

How soon can I see results after using an eyebrow growth serum?

Typically, you should start noticing visible results as soon as you’re 3-4 weeks into using it on a daily and consistent basis. That said, the most impressive results should be visible after a minimum period of 8 weeks. “Unlike scalp hair, the growth cycle of brow hair is shorter, but it can still take up to 3 months to work and consistency is key,” says Dr Sharon. “It’s essential to follow the manufacturer’s instructions for application and be patient with the process, as eyebrow growth often occurs gradually over time with regular serum use,” says Hoda. As for maintaining results, “if the product works you would need to continue using it as maintenance,” says Dr Sharon.

How to pick the right eyebrow growth serum

In terms of what ingredients to look for, eyebrow growth serums will commonly include keratin, vitamins (such as biotin and panthenol), botanical oils (like avocado, rosemary and castor), vitamin E and peptides, which are also found in lash serums.

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“For growth, look for medicines like minoxidil and bimatoprost,” says Dr Sharon. Geeta Yadav, MD, a board-certified dermatologist and founder of Facet Dermatology, concurs. Keep an eye out for “prostaglandin or prostaglandin analog, like bimatoprost,” she says. “Or isopropyl cloprostenate, like you’d find in GrandeLash,” she adds. For conditioning, Dr Sharon recommends “biotin, vitamin E and pantothenic acid,” and for strengthening she rates amino acids and peptides.

Grande Cosmetics GrandeBROW Brow Enhancing Serum


£65.95 AT AMAZON

How to apply eyebrow growth serums

The great thing about eyebrow growth serums is that despite their slightly differing consistencies and vastly different formulas, the process of applying them is fairly simple and, more-or-less, the same for every product. Before you start with any new product, it’s a good idea to do a patch test, then depending on the product you’re using, you’ll want to apply the instructed amount to your eyebrows and massage it using either an applicator brush or your fingers. Once it has enough time to dry and absorb into your hair follicles, you can continue with your regular skincare routine.

How we tested the best eyebrow growth serums

The GLAMOUR team has been actively testing the best eyebrow growth serums for years now. We’ve reviewed the formulas for a minimum period of 4-6 weeks to log any noticeable results and kept in mind the following:

  • Efficacy – how soon did we notice results?
  • Reaction – did the formula cause any irritation or watery/red eyes?
  • Application – how easy is the application process
  • Value for money – does the price tag genuinely match the formula?

Feeling inspired to upgrade your makeup routine? Check out our guides on the best mascarasbest primers and best magnetic false lashes. We can also help you pick the best moisturisers for dry skinbest hyaluronic acid serums and best laser hair removal machines

Shop the best eyebrow growth serums to give your eyebrows the boost they deserve…

  • Image may contain CosmeticsBest eyebrow serum overallUkbrow Eyebrow Serum
    • Pros: vegan, cruelty-free, dermatologist & ophthalmologist tested.
    • Cons: nothing of note.
    Why we love it: Fuller, darker and bolder eyebrows – are exactly the kind of result you’d get from using this best-selling eyebrow growth serum. This unique formulation has ingredients that are scientifically proven to target and strengthen your brows within just 25 days. A must for overplucked brows.£38 AT UKLASH
  • Image may contain Cosmetics Brush Device Tool and MascaraBest multi-tasking eyebrow serumOlaplex Browbond Building Serum
    • Pros: dermatologist, ophthalmologist-tested and safety-tested.
    • Cons: nothing of note.
    Why we love it: Not only is the Olaplex brow serum designed to build density, it also contains a peptide designed to reduce the appearance of new greys. It’s saftety-tested and proven to be non-irritating to skin and the micro-bristle doe foot activator gives improved precision.£64 AT SPACE NK
  • Image may contain Cosmetics Device Screwdriver Tool Lipstick and MascaraBest dermatologist-approved eyebrow growth serumRevitabrow Advanced Eyebrow Conditioner
    • Pros: hypoallergenic, non-irritating, clinically tested.
    • Cons: expensive upkeep.
    Why we love it: If you’re looking for a brow-enhancing and moisturising serum that can elevate the look of over-plucked and sparse brows, this is it. With a blend of peptides and botanicals, this formula is great for revitalising and strengthening stressed and fragile eyebrows. It’s also great for men who are experiencing hair loss and want to improve the appearance of sideburns, moustaches and beards.£59 AT REVITALASH
  • Image may contain CosmeticsBest affordable eyebrow growth serumThe Ordinary Multi-Peptide Lash and Brow Serum
    • Pros: affordable, vegan, silicone-free.
    • Cons: the applicator brush is more suited for lashes.
    Why we love it: Ironically, this eyebrow and eyelash growth serum combo from The Ordinary is anything but. Thanks to a collection of exclusive technologies, this product will condition brows like a dream, and is perfect for nourishing your natural lashes to create the maximum amount of volume while promoting hair density and length. One of the few bestsellers that genuinely work.£14.20 AT LOOKFANTASTIC

Most Popular


  • Image may contain Cosmetics and MascaraBest conditioning eyebrow growth serumRapidBrow Eyebrow Enhancing Serum
    • Pros: reasonably priced and ophthalmologist-tested.
    • Cons: not vegan.
    Why we love it: Say goodbye to sparse hair and hello to fuller brows. Using the easy-to-use mini applicator brush that comes with each product, you can apply just a few strokes of this eyebrow growth serum twice a day to condition, nourish and restore your brows to their former, un-plucked glory.£37 AT LOOKFANTASTIC£37 AT AMAZON
  • Image may contain Cosmetics Mascara Device Screwdriver and ToolBest eyebrow growth serum with peptidesGrande Cosmetics GrandeBROW Brow Enhancing Serum
    • Pros: dermatologist-approved, cruelty-free.
    • Cons: expensive upkeep.
    Why we love it: Go big or go home. Enriched with peptides, vitamins and amino acids, this eyebrow growth serum nourishes the hair follicle, much like a skincare product. Perfect for over-plucked, thinning or tail-less eyebrows, this serum promises results within 6-8 weeks and bolder, thicker brows within four months.£39 AT LOOKFANTASTIC£65.95 AT AMAZON
  • Image may contain Cosmetics and MascaraBest trending eyebrow growth serumGlow For It Brow Growth Serum
    • Pros: vegan, cruelty-free, ethically and sustainably sourced.
    • Cons: nothing of note.
    Why we love it: Healthy, dreamy brows in as little as 14 days? Yes, please. This growth serum has a vegan and cruelty-free formulation, which contains ingredients such as panax ginseng extract, pumpkin seed extract and biotin to help you moisturise and condition your brows. Just apply it every night and watch it work its magic.Save ££ using these Beauty Bay discount codes.£30 AT BEAUTY BAY
  • Image may contain Cosmetics Lipstick and MascaraBest protein-powered eyebrow growth serumVirtue Flourish Brow Density Booster
    • Pros: sulphate-free, vegan, suitable for pregnant people.
    • Cons: expensive upkeep.
    Why we love it: When it comes to all things hair-related, you can almost never go wrong with Virtue. The brand is known for their innovative and extremely effective formulas that deliver impressive results over prolonged use. This protein-powered formulation has been tested by dermatologists and has been proven to gently nourish the fibres in order to stimulate healthy re-growth.Make sure to bookmark these LookFantastic discount codes to save.£76 AT LOOKFANTASTIC

Most Popular


  • Image may contain Cosmetics and MascaraBest lash & brow serumHairburst Lash and Brow Serum
    • Pros: paraben-free, vegan, convenient applicator.
    • Cons: nothing of note.
    Why we love it: This nutrient-rich 2-in-1 eyelash and eyebrow growth serum is infused with 98% natural ingredients, making it perfect for awakening dormant hair roots. With regular use, this can help improve both the length and thickness of sparse lashes and brows. It’s also scent-free and comes with a handy applicator wand – what’s not to love?£36.50 AT LOOKFANTASTIC£32.99 £25.97 AT AMAZON
  • Image may contain Bottle and CosmeticsBest premium eyebrow growth serumAugustinus Bader The Eyebrow and Lash Enhancing Serum
    • Pros: irritant-and-allergen-free, prostaglandin (PGA) free.
    • Cons: expensive upkeep.
    Why we love it: Don’t let the price tag scare you off – Augustinus Bader is one of the best premium beauty brands around. This eyelash serum features a hyaluronic acid complex, peptide-rich turmeric and biotin, all of which work to revitalise your hair follicles and support natural hair growth.Make sure to bookmark these Cult Beauty discount codes to save.£120 AT CULT BEAUTY£120 AT SEPHORA
  • Image may contain Bottle Cosmetics and LipstickBest vegan eyebrow growth serumMilk Makeup Kush Lash + Brow Serum
    • Pros: vegan, silicone-free, ophthalmologist-tested.
    • Cons: might cause irritation.
    Why we love it: This eyebrow growth serum is always a smart choice for thin brows: it’s vegan, cruelty-free, paraben-free, silicone-free, fragrance-free and even gluten-free. The vast majority of testers also reported healthier-looking brows and eyelashes, meaning longer-looking, fuller-looking brows are just a little bit away.Save when you shop for the best eyebrow growth serums with our Sephora discount codes.£47 AT SEPHORA£47 AT SPACE NK
  • Image may contain Cosmetics Lipstick Dynamite and WeaponBest 2-in-1 eyebrow growth serumElizabeth Arden Prevage Clinical Lash & Brow Enhancing Serum
    • Pros: prostoglandin free, ophthalmologist safety tested.
    • Cons: expensive upkeep.
    Why we love it: This clinically tested formula has been proven to show visible results in as little as 2 weeks of consistent and daily use. Featuring an innovative triple peptide complex that’s complemented by a number of vitamins, botanicals, and other nutrients, this ophthalmologist-approved lash and eyebrow growth serum is bound to transform even the sparsest of lashes.Save ££ when shopping for best eyebrow growth serums using these Boots discount codes.£95 AT BOOTS

Most Popular


  • Image may contain CosmeticsBest eyebrow growth serum with keratinKosas GrowPotion Fluffy Lash + Brow Boosting Serum
    • Pros: clinical results after 12 weeks of use, vegan, prostaglandin-free.
    • Cons: nothing of note.
    Why we love it: Powered by hyaluronic acid, vegan keratin and a trio of peptides, this eyebrow and lash enhancer serum delivers fuller, feathery brows and longer, thicker lashes after 12 weeks of regular use. Prostaglandin-free and suitable for sensitive eyes.£40 AT SEPHORA£40 AT CULT BEAUTY
  • Image may contain Cosmetics Lipstick and MascaraBest gentle eyebrow growth serumVegamour GRO Volumizing Brow Serum
    • Pros: hormone-free, cruelty-free, vegan.
    • Cons: expensive upkeep.
    Why we love it: Vegan-friendly? Check. Cruelty-free? Check. Safe-to-use on a daily basis? Aaand check. Vegamour is known for its gentle yet high-quality formulations, and this product is no different. It features a unique polyphytobase complex along with active phytomolecules, zinc and biotin, all of which help promote healthy hair follicles. 10/10 would recommend£68 AT SEPHORA

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